In a rapidly digitizing global market, Digital Native Brands (DNBs) face the challenge of standing out against brands with a physical presence. Cointelegraph, a leader in web3 news and a key player in accelerating crypto and web3 adoption, is tackling this by launching their newest destination inside Metropolis.
Cointelegraph's property in Metropolis City, Celeste, is now open! Users can explore and learn more about this leading organization by viewing the custom designed property in Celeste here: Metropolis World / Cointelegraph HQ . But that's just the beginning—soon, Cointelegraph will be able to use this property to run quests that give them virtual and physical rewards.
In addition to their virtual presence, Cointelegraph is making waves with its new digital fashion line, exclusively designed by their team. Available now on Metropolis X, fans can create avatars, easily showcase Cointelegraph's art across social media, and even craft physical figurines decked out in Cointelegraph merchandise.
Metropolis offers brands, both big and small, the chance to build digital destinations where audiences love to spend their time. With two platforms, Metropolis and Metropolis X, brands can create utility for virtual communities through digital assets. Metropolis X’s collaborative marketplace, for instance, allows brands to design virtual fashion lines with pieces that unlock additional utility over time.
“Cointelegraph exemplifies how brands can leverage Metropolis” says Rania Ajami, Co-Founder of Metropolis, “It empowers them to have fun with their brand, utilizing their own artists and creativity to engage with fans uniquely.” The Cointelegraph collection on Metropolis X, crafted by their in-house team, features imaginative items in a comic-esque style, including Cointelegraph wings, tattoos, and even an amusement park.
Cointelegraph's virtual fashion line is now available for all users. Visit their dedicated storefront on Metropolis X: Metropolis | Cointelegraph (metropolisx.io) and embark on your digital fashion journey today!