Blockchain is among the technologies that are gradually defining the fourth industrial revolution (4IR) era. Over the years, more people and institutions have come to appreciate the value proposition of blockchain networks towards creating decentralized ecosystems. This upcoming technology is famous for supporting cryptocurrencies like Bitcoin, but it is also changing the face of other industries such as healthcare and enterprise solutions.
Today, we have blockchain networks like Ardor which host multiple decentralized applications, some of which focus on enterprise blockchain solutions for small companies and businesses. The Ardor blockchain ecosystem was developed by Jelurida, a swiss based blockchain software firm, which also runs the NXT blockchain. Both Ardor and NXT are enterprise-friendly platforms, allowing private companies to deploy licensed enterprise blockchain solutions.
Ardor’s blockchain architecture is based on a multi-chain infrastructure that leverages child chains to solve the scalability issue in blockchain development. The platform allows DApp developers to build on the child chains, which ultimately reduces the workload on Ardor’s main blockchain network. Ideally, this will enable enterprises to deploy efficient private networks to communicate with Ardor’s parent chain.
Enterprise Blockchain Solutions In Action
The Ardor blockchain ecosystem hosts multiple blockchain innovations focused on solving real-world problems. One of the promising innovations is an enterprise-focused blockchain innovation that goes by Triffic. The project focuses on loyalty rewards programs, a niche that has been hardly explored within digital ecosystems.
Triffic was launched in September 2020 as a decentralized loyalty rewards innovation. Having undergone several successful testing stages, Triffic deployed a loyalty rewards solution that seeks to bridge the gap between stores and clients. Currently, most initiatives rely on analog infrastructures, which can be costly to retailers or outdated as per today’s digital era.
Notably, Triffic features in-built geolocation services which enable stores and clients within the same area to connect. The platform creates an environment where advertisements and incentives can be run in a decentralized manner. In essence, Triffic functions similarly to Pokemon Go but focuses on connecting stores and clients.
Triffic users who leverage the platform to issue or access loyalty rewards programs have an opportunity to earn the blockchain’s native token. These tokens can be used for various functions, including sale participation, claiming discounts and issuing incentives. Unlike traditional loyalty rewards programs, Triffic’s decentralized approach is easier to manage and track.
This platform has set the pace for enterprise blockchains solutions by tapping into one of the most vibrant niches in marketing, loyalty rewards. Given this precedence, we will likely see more enterprise blockchain solutions debut in the coming years as the world embraces decentralization and Web3 technologies.
Conclusion
Blockchain technology is gradually proving to be a long game in financial markets and across most industries. So far, most of the focus has been on large scale enterprise solutions, with companies like IBM acquiring multiple patents and launching enterprise blockchain solutions for sectors like healthcare and logistics.
While some of the large-scale innovations have solved significant issues, there is more room to improve the world by emphasizing small enterprise blockchain solutions. Ardor’s blockchain architecture lays the perfect ground for projects like Triffic to deploy enterprise solutions. This innovation is one of the pacesetters in small enterprise blockchain solutions – a trend that will likely gain traction with the rise of digital ecosystems.